Guide to Improving Event Audience Engagement in 2023

As an event planner, you know the importance of keeping your audience engaged. But in 2023, it’s going to take more than the same old tactics to wow your attendees. That’s where we come in! In this guide, we’ll share our top secrets for creating truly unforgettable events. From in-person extravaganzas to virtual gatherings, we’ve […]

Transforming Employee Onboarding with Sarcon and HPE : An Event Case Study

HPE Virtual Event - induction program

About the Event The Hewlett Packard Enterprise Company is an American multinational information technology company based in Spring, Texas, United States. The HPE 2021 virtual event was an induction program for new employees at HPE. The event’s goal was to engage the new interns and graduates through activities and provide them with information about HPE. […]

Virtual Internship Fair For A National Education Institution

solar decathlon case study

About the Event  Launched in 2020, Solar Decathlon India is a competition for post-graduate and undergraduate students from Indian institutions to develop net-zero solutions. Modelled after the U.S. Department of Energy Solar Decathlon, the competition’s primary goal is to empower the next generation to combat climate change in real estate development by allowing students to […]

Women In Tech Career Fair for A Fortune 500 Organization

women in tech case study

About the Event Women in Tech is a global employee-led effort by the Organisation to achieve gender equality among software engineers and other technical roles. Its mission is to connect, inspire, and grow women technologists to build solutions that reflect the diversity of their members and customers. Another goal of the event was to position […]

7 Email Marketing Tips: Increase your virtual event turnout

Online events are now the norm. While people are eager to get back to meeting in person, virtual events have had time to shine and become the preferred choice for various event organizers. However, communication from your event must be adequate for overall success. That is where channels like email marketing can make a huge […]

7 Amazing Virtual Booth Ideas to Create a Lasting Impression

7 virtual booth ideas

In performance marketing and a highly competitive environment, event sponsors are pressured to adopt a money-centric mentality. Virtual event sponsors are playing a longer game to get their financial goals met. This is rooted in authentic attendee engagement with meaningful value for all. If we focus on our perspective, the world of virtual expo booths […]

Virtual Event Mistakes: 6 Mistakes You Want To Avoid

Host explaining to audience some virtual event mistakes

Hosting virtual events has now become the standard. Many minor and major businesses and brands that had never considered going online have now done so. With each passing day, the percentage of virtual events grows significantly. However, many event planners are still unfamiliar with the virtual event paradigm. We’ve compiled a list of the most […]

Here’s Why Virtual Tradeshows are Becoming a Norm

Here’s Why Virtual Tradeshows are Becoming a Norm

Today, virtual tradeshows have become the norm rather than the exception because of the widespread shift toward digitalisation. Many businesses rely on trade shows as their primary sales channel. In 2021, One-fifth of trade shows worldwide were organised as digital events. Safe to say now, tradeshows are here to stay. Nevertheless, industry experts strongly agree […]

5 Tips for Hosting Your First Virtual Event

5 tips for first virtual event

Despite the COVID-19 pandemic, interest in virtual events has grown recently. As a matter of fact, the business benefits of virtual events were evident well before the year 2020. The business world’s need to replicate meetings and events online caused a significant acceleration in their popularity. Not only did virtual events make work conferences possible, […]

How Hybrid Events Vary From In-person and Virtual Events?

hybrid event vs in-person and virtual event

Events respond to the change. As the world becomes more and more connected, hybrid events are becoming increasingly popular. Based on the market’s pulse, the future of hybrid events looks promising. With the pandemic as our impetus, we have leaned into technology and changed how we host events forever. As technology continues to evolve, hybrid […]