It’s 2023 and the world of events is already changing rapidly, and with that, the need for an efficient and streamlined mobile event app. Gone are the days of cluttered planners and confusing schedules, now, with just a tap of a finger, you can create, manage and attend events with ease. It’s essential for event planners to stay ahead of the game and embrace the technology that makes event planning and management efficient and easy. Today event planning is taking a giant leap forward with the rise of mobile events apps and we hope to introduce you to its numerous capabilities so you aren’t left behind.  

These apps are the ultimate event planners’ sidekick, making event planning a walk in the park. Imagine being able to customise your event template, schedule and integrate it with the calendar, and even register and issue tickets to attendees all in one place, that’s what mobile events apps are all about! They’re like swiss army knives, but for events!

Not only do mobile events apps make event planning a breeze, but they also provide a platform for communication and networking among attendees. With in-app messaging and chat, attendees can connect and collaborate with ease, making the event experience more engaging and interactive. Push notifications and updates keep attendees informed about the latest developments, ensuring that they don’t miss out on any important information. It’s like having a virtual event host in your pocket!

But the fun doesn’t stop there, mobile events apps also provide detailed analytics and data tracking, giving event planners the ability to measure the success of their event. Attendee engagement and participation metrics provide insights into how attendees are interacting with the event, while event ROI and performance analysis help event planners understand the return on investment. It’s like having a crystal ball for your event!

So, whether you’re planning a conference, trade show, networking event, or fundraiser, mobile events apps are the way to go in 2023. With so many options to choose from, it’s important to consider the type of event you’re planning, and the features that are important to you.  

What is a Mobile Event App?

Imagine a world where you have all the information you need for a conference or event right at your fingertips. No more fumbling through stacks of paper or trying to navigate a confusing website. Welcome to the world of mobile event apps!

A mobile event app is essentially a one-stop-shop for your virtual, hybrid or in-person event. It gives both in-person and online attendees access to keynote speeches, breakout sessions, and user profiles, allowing them to fully participate in the event. And say hello to an array of gamification ideas on event app. 

For hybrid events, event apps act as a handy tool to help onsite attendees network with other visitors. You can send messages and post updates, view agendas and floor plans, and receive notifications and updates. Plus, you can access on-demand content, so you never miss a thing. For those attending hybrid events online only or virtual events, enterprise event apps act as the venue space itself. In some cases, the app is where the entire event takes place when viewed on a mobile device, tablet, or computer.

The point of mobile event apps is to bridge the gap between in-person and online audiences. With this form of mobile event management, both attendee types have access to the event’s important information and can network and interact with each other effectively. So, whether you’re in the conference room or on your couch, you can fully participate in the event and make the most of your experience.

But why are mobile events apps becoming so popular now in 2023? 

Well, for starters, they save time and hassle. Instead of lugging around a bulky program or trying to find a printer to print out a schedule, all the information is just a tap away on your phone. Plus, they allow for real-time updates and notifications, so you’ll never miss a beat. Secondly, 2023 is gearing up to be the year of in-person events, but keeping attendees engaged and excited is a whole new challenge. With attendees accustomed to the convenience and interactivity of digital engagement, these apps are the perfect way to keep the energy high and make your events unforgettable.

Benefits of mobile events Apps 

Not only do mobile event apps make planning and managing events a breeze, but they also offer a plethora of benefits that can make an organiser’s and their attendees’ lives much easier.

First and foremost, mobile event apps provide real-time updates and communication for both organiser and attendees. Gone are the days of sending out mass emails or making announcements on a loudspeaker. With a mobile event app, important information and schedule changes can be easily communicated and accessed by all attendees in one central location.

Another perk of mobile event apps? They allow for seamless registration and check-in processes. No more long lines or confusion at registration tables. Attendees can easily register and check-in through the app, making the process quick and efficient for everyone involved.

But the benefits don’t stop there. Mobile event apps also offer features such as interactive maps, personalized agendas, and networking opportunities. Attendees can easily navigate the event, plan their schedule, and connect with other attendees all through the app.

And let’s not forget about the data and analytics aspect. With a mobile event apps , one can track attendance, engagement, and feedback, allowing the organiser to make data-driven decisions for future events.

And bonus, event app can help with your green event sustainablity goals.

Key Features of Mobile Events Apps

First, let’s talk about the different types of events and what you should keep in mind when choosing an app for each. Conferences and trade shows require an app that can handle a large number of attendees, multiple sessions and speakers, and plenty of exhibitors. Networking events and meetups, on the other hand, need an app that can facilitate introductions and connections between attendees. Fundraisers and charity events require an app that can handle donations, ticket sales, and other fundraising efforts.

Choosing the right mobile events app for your event is a bit like choosing the perfect outfit for a fancy party – it’s all about considering the type of event, and making sure you have all the key features you need to make it a success.  But with so many options on the market, how do you know which features will truly elevate your event experience? Here are the key features that any mobile event app worth its salt should have:

Event Creation and Management

• Customizable Templates – Let’s face it, not every event is created equal. That’s why a good mobile event app should offer customizable templates that allow you to tailor the app to fit the unique needs of your event.
• Event Scheduling and Calendar Integration – Keeping track of multiple events can be a headache, but with a mobile event app that integrates with your calendar, you can easily stay organized and on top of your schedule.
• Attendee Registration and Ticketing – Nobody wants to deal with long lines and paper tickets. A mobile event app should offer seamless attendee registration and ticketing so that your guests can breeze through check-in and get to the good stuff.

 Communication and Networking

• In-App Messaging and Chat – When it comes to networking and communication, a mobile event app should provide an in-app messaging and chat feature for attendees to connect and engage with one another.
• Attendee Profiles and Networking Opportunities – A good mobile event app should also allow attendees to create profiles, connect with other attendees, and discover networking opportunities.
• Push Notifications and Updates – Keep your attendees in the loop with push notifications and updates about the event schedule, speaker announcements, and more.

Analytics and Data Tracking

• Attendee Engagement and Participation Metrics – A mobile event app should provide analytics and data tracking to measure attendee engagement and participation.
• Event ROI and Performance Analysis – It’s essential to know whether your event was a success or not, and a good mobile event app should provide detailed metrics on event ROI and performance analysis to help you make informed decisions.

How to Choose the Right Mobile Events App for Your Event

Mobile event apps can be a game-changer for any type of event, whether it be in-person, virtual, or hybrid. For in-person events, using a mobile event app can increase the number of attendees by allowing for virtual participation. Additionally, for in-person conferences, concerts, seminars, trade shows, and summits, mobile event apps can help with scheduling conflicts by providing real-time updates and allowing attendees to easily update their agendas. 

First of all, ask yourself: “Are my attendees tech-savvy?” If the answer is yes, then a mobile event app is a no-brainer. Not only will it make their experience more seamless and organized, but it will also give them the ability to access all the important information they need, such as schedules, maps, and speaker bios, right from their pocket.

Next, consider the size of your event. If you’re expecting a large crowd, a mobile event app can help alleviate some of the chaos by providing real-time updates and push notifications. This way, attendees can stay informed on any schedule changes or important announcements without having to rely on the old-fashioned loudspeaker system.

Another important factor to consider is the level of engagement you want to achieve with your attendees. A mobile event app offers various interactive features, such as polls, surveys, and networking opportunities, that can help increase engagement and create a more memorable experience for your attendees.

Finally, think about the data you want to collect. A mobile event app can provide valuable insights on attendee behaviour, such as which sessions were the most popular, how long attendees spent in certain areas, and who they networked with. This data can help you make better decisions for future events and improve the overall attendee experience.

All in all a mobile event app can enhance your event by providing a seamless, organised experience for tech-savvy attendees, alleviating chaos at large events, increasing engagement, and providing valuable data insights. So, if you’re ready to step into the future of event planning, it’s time to consider a mobile event app.

Read Also | 72 Event Management tools and Software for Event Planners

Why Sarcon’s Mobile Event App is a must for your next event

The Sarcon Mobile Event App is a comprehensive solution that enables event organisers to create, manage, and engage with their audience seamlessly. With a mobile-friendly CMS, attendees can access event-related information, maps, floorplans, social media integrations, and live updates with ease. Moreover, the app has a mobile-friendly progressive web app (PWA) for on-site attendees that provides all the capabilities of a native app without having to download one.

• Mobile-friendly CMS:

Sarcon’s mobile-friendly CMS allows event organisers to build and change their app in real-time without the need for a developer. The CMS enables organisers to manage live updates and attendee data, view maps, and floor plans with ease.

• Unified event app and website:

Sarcon offers native IOS and Android apps for top-notch performance and user experience. The app and website are automatically synchronized, ensuring that all event updates are gathered in one place. Attendees can access event data without an internet connection, making it an ideal solution for events held in areas with limited connectivity.

• Engage with attendees on the go:

With Sarcon, event organisers can create a personalised experience for attendees through two-way push notifications. Attendees can stay up-to-date with event activities and engage with event organizers in real-time. It also offers attendees to exchange business cards by scanning QR code . The app also allows social media integration, enabling attendees to share event highlights and generate buzz. In addition, event organisers can engage in-person audiences with live polls and Q&A.

• Reporting & Analytics:

Sarcon enables event organisers to capture event and session-level data with surveys and polls. The app provides in-app analytics to analyse event performance, gather real-time data, and generate attendance and post-event reports.

In summary, the Sarcon Mobile Event App offers a comprehensive solution that allows event organisers to manage all aspects of their event from a single platform. The app comes with excellent customer support, ensuring a smooth and satisfactory experience for all stakeholders involved. With Sarcon, attendees can have an immersive and engaging experience, making it the perfect mobile event app for any type of event.

The Dos and Don’ts of Mobile Events Apps

Unleashing the Power of Adoption

• Sweeten the Deal with Incentives: Let’s face it, everyone loves a good reward. To get your attendees on board with your shiny new app, dangle a carrot in front of their noses! Offer discounts, early access to content, or fun little trinkets to entice them.
• Communication is Key: Don’t assume everyone knows how to use your app – that’s just a recipe for frustration. Make sure your pre-event communication is clear, concise, and includes a demo or tutorial.

Maximising the Data to Drive Your Success

• Get to the Root of the Problem: With a mobile events app, you’re sitting on a goldmine of attendee behaviour data. Use it to identify any pain points and nip them in the bud. For example, if your app data shows that attendees are getting lost, add more signs or extra staff to guide the way.
• Plan for the Future with Confidence: The data you gather from your app can be a valuable tool for your future event planning. Analyse attendee behaviour and preferences to make informed decisions about content, logistics, and more.

Conclusion

Mobile events apps make life easier for attendees and provide priceless insights for organisers. Whether it’s real-time updates, interactive schedules, or networking opportunities, the benefits are endless.Don’t be left behind in the world of events. Embrace the power of mobile event apps to create successful, engaging events that will have your attendees raving. Trust us, you won’t regret it.